The 5Ds of the DDDDD company stand for "De Doek Die Direct Droogt". Roughly translated this means: the towel that dries quickly. DDDDD tea towels are 100% cotton and super absorbent. The more you wash these stylish yet practical towels the softer they get. The company has been around for more than 60 years and the checkered design is a true Dutch original. In recent years more modern designs have been added.